PERSONA
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  • Getting more familiar with the whole design process. Such as research, data analysis, design concept, build rough prototype, and user test.

  • Learned how to design a physical product from hand sketch to 3D model

  • Learned how to think wildly with hundreds of ideas, then narrow down to a few main directions.

What I learned:
  • Getting more familiar with the whole design process. Such as research, data analysis, design concept, build the rough prototype, and user test.

  • Learned how to design a physical product from hand sketch to 3D model

  • Learned how to think wildly with hundreds of ideas, then narrow down to a few main directions.

 
 

 

What I learned
Design Research
Brand Research
Research
Moodboard
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User Research
We did primary and secondary research.
For primary research, I conducted in-depth interviews with 30 people, the majority of whom were part of our target demographic in addition to smaller samples from other populations.
1# Round: We found the pain point and expectations.
2# Round: We got user feedbacks about our concepts. 
3# Round: We tested our final prototype with the target user.
Pinpoints & Expectations:
  • Forget what food they have, found many foods expires.
  • For busy workforces, time constraints limit cooking option
  • People want inspiration and instructions when they are cooking.
  • Sticky/greasy hands transfer to appliances(can't interact without washing hands).
We brainstormed according to all the research information. Then we created more than 100 ideas and drew the draft sketch. Finally, we narrowed it down to two main opportunity areas. 
Opportunity area
#1  Opportunity: Real-time Learning
A system that automatically adapts to your schedule & cooking needs. 
Quote:
" I think that if there was a system that would be able to tell me if my food was going bad in the next couple days, I think that would be useful."
Insight: People want a system that can learn what food they have and help them organize foods in a better way.
"I usually cook faster food, averagely use 15 min on each meal."
Insight: Time constraints limit cooking options.
Draft concepts:
#2  Opportunity:  Convenient Inspiration 
Conveying information & inspiration in an easily digestible way.
Quote:
Draft concepts:
" Before you start cooking, you go to the fridge first. You look at the recipe or learn from the video."
People want inspiration and instructions when they are cooking. 

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Photo Dec 08, 11 06 53 PM